Jack Cheng

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Jack Cheng is a writer and designer living in Brooklyn, NY. He co-founded Disrupto, makers of Steepster and Memberly. More...

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September 12, 2011
Photo by Katie Sokoler

August. A couple hundred of us, dressed in tuxedoes and evening gowns, surprised unsuspecting beachgoers at Rockaway Beach for Improv Everywhere’s Black Tie Beach 2011. The Improv Everywhere blog has a video and recap of the event. If you’re in New York, you should join the NYC Agents list.

Photo by Katie Sokoler

August. A couple hundred of us, dressed in tuxedoes and evening gowns, surprised unsuspecting beachgoers at Rockaway Beach for Improv Everywhere’s Black Tie Beach 2011. The Improv Everywhere blog has a video and recap of the event. If you’re in New York, you should join the NYC Agents list.

June 6, 2011

Speaking of Libraries

In 1971, Marguerite Hart, the children’s librarian of my hometown of Troy, Michigan, wrote to dozens of politicians, writers, artists and otherwise notable individuals asking them to send in a few inspirational words for the children of Troy on the opening of its first public library. When I wrote about recalling the smell of the stacks, this was the library I was thinking of. I remember going there to binge on Matt Christopher books in elementary school, and to research class reports and use the computers later on.

97 letters came back in response to Hart’s request, and a handful of them were recently highlighted on Letters of Note, like E.B. White saying that books were people—”people who have managed to stay alive by hiding between the covers of a book”:

Or Dr. Seuss, being Dr. Seuss:

I went through all 97 letters and pulled out some other ones that caught my attention. Several referenced that other Troy, including Vincent Price:

Edward Ardizzone said he was at a loss for words, then launched into a vivid account of his childhood in a village in Suffolk:

Other responses were sent back from secretaries, expressing regret. Hitchcock was shooting a film:

And E.M. Almedingen had unfortunately passed away:

One of my favorites was from John Burns, the Governor of Hawaii, who offered some rules of etiquette:

See the entire collection on the Troy Public Library’s website.

June 1, 2011
I recently spent the night at the New York Public Library for the Jane McGonigal-architected Find the Future game, held to celebrate the building’s 100th anniversary. There were five hundred of us, selected from five thousand who answered the prompt “In 2021, I will be the first person to…” The objective of the game was to stay up all night and cooperatively write a book (paging Mr. Penumbra) based on prompts from a hundred artifacts scattered around the museum. If I had a box that I could fill, keep in the closet and open up whenever I wanted to recall the experience, here’s what I’d put inside:
1. A ziplock bag of the air from the stacks.
In groups of thirty we toured the cavernous stacks, which are closed to the general public save for special events. When we walked one floor down, the smell of old books immediately took me back to every school library I’ve ever been in. As we continued to descend, the smell transformed into an other-worldly scent that I found myself taking in in deep yoga breaths.
In the bottom-most level of the stacks there were postcards, five hundred of them, sticking out from rows of books and each addressed from “The Future” to one of the attendees. We were tasked with a side-quest: pick a postcard at random, find the addressee before the night ended and deliver the card to them in person. This was a touch of brilliance, because it led to the next item I would put in this memory box…
2. A recording of people spontaneously yelling names upon entering a room.
This happened all throughout the night, and it cracked me up every time. Just as you settled in a conversation or in your writing, you’d get pulled out of it by someone yelling their addressee’s name. Often, one shout would cause a chain reaction of other yells, prompting follow-ups like “Do you know so an so?” and “You’re Sarah? What’s your last name?”
Some opted to use the Facebook group to locate one another (the numbered seats in the reading room came in handy here) while others left notes in highly-trafficked areas saying things like “Leah M, I have a message FROM THE FUTURE. Text me.” When postcards found their addressees, hugs would be exchanged and witnesses nearby would clap and cheer.
3. A Red Bull stained patch of upholstery from the staff lounge.
They turned the staff lounge into a snack room and we made a mess in there. Sorry staff :( The beautiful disaster of a night called for frequent breaks to load up on carbs and caffeine. The night had its glitches due to all the moving parts: the sheer number of participants, the QR code-based mobile app for identifying the artifacts, the synching with the website to unlock and submit prompts that would provide inspiration for the book, and the massively ambitious goal of not only writing, but editing, binding and signing the book in a single night.
But for those of us who approached the snags with an open mind, it was a part of the charm. Give us raw, give us dirty, give us glitchy. Tell us it’s never been tried, tell us people said it’s crazy, tell us there’s no way it should work. And we’ll show you that it did work. And it worked incredibly well. A fitting way to ring in the hundredth birthday of one of New York’s great institutions.

I recently spent the night at the New York Public Library for the Jane McGonigal-architected Find the Future game, held to celebrate the building’s 100th anniversary. There were five hundred of us, selected from five thousand who answered the prompt “In 2021, I will be the first person to…” The objective of the game was to stay up all night and cooperatively write a book (paging Mr. Penumbra) based on prompts from a hundred artifacts scattered around the museum. If I had a box that I could fill, keep in the closet and open up whenever I wanted to recall the experience, here’s what I’d put inside:

1. A ziplock bag of the air from the stacks.

In groups of thirty we toured the cavernous stacks, which are closed to the general public save for special events. When we walked one floor down, the smell of old books immediately took me back to every school library I’ve ever been in. As we continued to descend, the smell transformed into an other-worldly scent that I found myself taking in in deep yoga breaths.

In the bottom-most level of the stacks there were postcards, five hundred of them, sticking out from rows of books and each addressed from “The Future” to one of the attendees. We were tasked with a side-quest: pick a postcard at random, find the addressee before the night ended and deliver the card to them in person. This was a touch of brilliance, because it led to the next item I would put in this memory box…

2. A recording of people spontaneously yelling names upon entering a room.

This happened all throughout the night, and it cracked me up every time. Just as you settled in a conversation or in your writing, you’d get pulled out of it by someone yelling their addressee’s name. Often, one shout would cause a chain reaction of other yells, prompting follow-ups like “Do you know so an so?” and “You’re Sarah? What’s your last name?”

Some opted to use the Facebook group to locate one another (the numbered seats in the reading room came in handy here) while others left notes in highly-trafficked areas saying things like “Leah M, I have a message FROM THE FUTURE. Text me.” When postcards found their addressees, hugs would be exchanged and witnesses nearby would clap and cheer.

3. A Red Bull stained patch of upholstery from the staff lounge.

They turned the staff lounge into a snack room and we made a mess in there. Sorry staff :( The beautiful disaster of a night called for frequent breaks to load up on carbs and caffeine. The night had its glitches due to all the moving parts: the sheer number of participants, the QR code-based mobile app for identifying the artifacts, the synching with the website to unlock and submit prompts that would provide inspiration for the book, and the massively ambitious goal of not only writing, but editing, binding and signing the book in a single night.

But for those of us who approached the snags with an open mind, it was a part of the charm. Give us raw, give us dirty, give us glitchy. Tell us it’s never been tried, tell us people said it’s crazy, tell us there’s no way it should work. And we’ll show you that it did work. And it worked incredibly well. A fitting way to ring in the hundredth birthday of one of New York’s great institutions.

May 9, 2011

Design for Entrepreneurs and Hackers

disrupto:

We’re teaching another class at General Assembly. Our first, called “Making it in Midtown” was about pitching your startup to media companies. This next one’s called “Design for Entrepreneurs and Hackers.” Here’s a brief description of the class, which will meet once a week for four weeks (we’ll…

David Cole and I are teaching this class. We’ve got some ideas for the curriculum but are looking for feedback on which topics to cover. Let us know what you’d like to see!

May 5, 2011

Decoded

One of the first CDs I ever bought was Jay-Z’s Hard Knock Life Vol. 2. It was part of one of those Columbia House/BMG deals where you got twelve discs for the price of one and had to pay four bucks “shipping and handling” for each disc. Once they roped you into the program, they’d send you a new CD every month and you’d have to either pay for it, send it back, or cancel your subscription. I didn’t get an allowance like some other kids, and as a kid without an allowance you had to go to certain lengths to keep up.

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April 27, 2011

One True Thing

My last semester at college, the iPod became a recurring topic of discussion in the classroom. It was 2005, and the fourth-generation model (the first with the click wheel) was rocketing up the adoption curve. A faculty member at my university was quoted in Newsweek saying it seemed like two out of three students were walking around with those white earbuds. My professors used it as an example to reinforce their lesson plans. When they asked us why it was so successful, I heard a range of different answers:

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April 25, 2011

The Wish as Spectacle

A week ago I went to Ananda Ashram in Monroe, NY for an ‘Earth Day Weekend’. My friend Jerri helps out there, and one of the activities was a ceremony to bless the newly-planted garden. As part of the ceremony, we were handed ribbons of four different colors, corresponding to the four compass directions. We were asked to write an intent on each ribbon and then tie them to wooden loops that hung on the fence surrounding the garden.

ananda 017
Photo credit: Ananda Harvest

When I was in Asia for the holidays, I saw strings of pearl-like orbs floating in Singapore’s Marina Bay. One of our cab drivers explained that leading up to the new year, there were spots all over the city where you could scrawl your wishes using permanent marker onto the inflatable plastic balls.

Last fall, I was at an exhibition at the New Museum for Brazilian artist Rivane Neuenschwander. An installation on the ground floor called I Wish Your Wish featured a wall of colorful satin ribbons, each with a different wish printed on it. The wishes were written by those who visited the exhibit in a previous city, and visitors to the New Museum were asked to take a ribbon and replace it with their own written wish. A handful of these wishes would then be reprinted onto ribbons for the next city.

IWishYourWish_1403
Photo credit: The New Museum

The installation was inspired by the wish ribbons tied to the gates of Nosso Senhor do Bonfim church in Brazil:

photo
Photo credit: Leonardo Rivello

Though there are various superstitions around the exact protocol for making wishes using the ribbons, the general idea is that you take a ribbon, tie it around your wrist, and when the ribbon falls off by itself due to normal wear, your wish comes true. Some wish ribbons stay on for months, even years. Due to my severely inadequate knot-tying abilities, my ribbon from the Neuenschwander exhibit fell off in a matter of days. I’ve held onto it though, and it sits on top of my dresser as a reminder.

P1040213

And this post wouldn’t be complete without mentioning the ema and other wishmaking devices I saw at every temple I went to in Japan.

Kitsune Ema

These wishmaking gestures take internal desire—humanness in its rawest form—and externalizes it for everyone else to see. Sometimes it’s explicit, in the case of writing it down and tying it to a fence, and other times implicit, by offloading the wish psychologically into an object, like a ribbon you wear on your wrist. Private becomes public. Personal becomes anonymous. Wish becomes spectacle.

We have our own forms of wish-to-spectacle, like water fountains littered with coins. Yet I can’t help but wonder why these displays found in other cultures seem more… colorful. Maybe it’s more colorful simply because it’s unfamiliar. Colorful because it’s novel. Or maybe these rituals spring from more-collectivist cultures. Do we make resolutions instead of wishes because we have a stronger sense of individual agency? I don’t know.

What I do know is that every time I see something like this in person, I have a oh-we’re-not-alone kind of moment. Each ribbon, plaque or hole where a ribbon used to be holds a story about another real, live human being. To read these wishes one by one is to take minute-long jaunts back in time, to stand next to their authors and watch them participate in a common ritual. To see these wishes together as a whole is to experience the same stories layered on top of each other. Different people, different time, similar experience. It’s like seeing the world in 4D.

Do you know of other examples where wish becomes spectacle?

April 21, 2011

"That year, spring came to the Puget Sound country as it frequently does, like a bride’s maid climbing a greased pole. After a gradual, precarious ascent, spring, in a triumph of frills and blooms and body heat, would seem to have finally arrived, only to suddenly slide down into the mud again, leaving winter’s wet flag flapping stiffly and singularly at the top of the seasonal staff. Then, girlish bosom heaving, spring would shinny slowly back up the pole."

—Reading Tom Robbins’s Still Life With Woodpecker has been like sifting through a pillowcase of Halloween candy. It’s bursting at the seams with its share of tootsie rolls and jolly ranchers, red hots and smarties, the occasional king-sized snickers bar and in cases like the one above, pocket-sized magic tricks. Ladies and gentlemen, I ask you to keep your eye on the red handkerchief and notice that it is just an ordinary handkerchief, a handkerchief which I shall stuff into my closed fist, little by little, bit by bit, and… voila!